Accelerate your digital transformation through structured innovation

Identify, prioritize, and implement digital opportunities that drive real business value

Digital transformation isn’t just about adopting technology — it’s about choosing the right innovations to drive change. Accept Mission helps organizations turn digital strategy into action by collecting ideas, evaluating opportunities, and managing execution across teams and systems.

  • Translate digital strategy into actionable innovation initiatives 

  • Involve employees in identifying and shaping transformation opportunities 

  • Prioritize and track the most valuable digital projects

  • Ensure measurable progress through structured workflows and reporting 

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Innovation Funnels

Why this is important

Digital transformation is a top priority, but many initiatives fail due to lack of structure, poor prioritization, or limited engagement. To succeed, organizations need a way to connect transformation goals with everyday innovation efforts, ensuring alignment, momentum, and measurable progress.

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One overview of ideas and projects (time saving)
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Data-driven decision-making (lower cost)
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Boost innovation culture (higher engagement)
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Faster & more innovations implemented

Key features for this use case

Idea Management with Funnels

am innovation campaign

Score & Select ideas

Project and Portfolio Management

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Key steps to success

Innovation Funnels

Align innovation campaigns with transformation goals

Launch targeted campaigns around automation, AI, process improvement, or customer experience. Campaigns can focus on department needs or company-wide themes, collecting input that directly supports your digital agenda.

Score and select the right digital initiatives

Use scorecards to evaluate digital ideas on technical readiness, impact, investment, and strategic fit. AI-enhanced scoring and group evaluations make it easier to prioritize the initiatives that will move the needle.

Track progress from idea to implemented digital solution

Manage selected initiatives in project funnels with defined phases, timelines, and tasks. Use Gantt charts, dashboards, and reporting to keep leadership informed and teams aligned throughout the transformation journey.

Engage the organization in driving digital success

Involve users through gamification, feedback loops, and collaborative scoring. Highlight transformation champions, celebrate successes, and create transparency across departments. This builds momentum and adoption from the inside out. 

Innovation Funnel Management
Use stage-gates, workflows, and pipelines to manage ideas efficiently.
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Score & Prioritize Innovations
Use scoring and data to select and prioritize the best ideas.
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Align with Strategy Goals
Engage people around key strategic themes and goals.
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Manage Project Portfolios
Track project status, progress, and strategic fit.
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Measure Innovation Performance
Show progress, ROI, and impact with dashboards and clear KPIs.
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Innovation Accounting
Track ROI, risk, and value using structured innovation metrics.
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Boost Innovation Methodology
Structure, scale, and improve your full innovation approach.
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Run Targeted Campaigns
Collect ideas via themed missions with gamification.
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Boost Employee Engagement
Motivate employees to contribute and develop ideas.
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Speed Up Time-to-Market
Turn great ideas into value faster than before.
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Open Innovation Programs
Collect ideas from customers, partners, or external experts.
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Trend-Based Idea Discovery
Leverage trends and foresight to spark new innovation themes.
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Foster Cross-Team Work
Enable collaboration across teams and departments.
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Knowledge Management
Document insights and share learnings across teams.
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Accelerate Digital Transformation
Implement new tech using structured, fast innovation flows.
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Product Feature Collection
Collect product feature ideas that move your roadmap forward.
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Skills and Expertise Mapping
Map skills and expertise to power smarter innovation.
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Problem Discovery and Validation
Discover and validate the real problems worth solving.
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Learn more about Collaboration on innovation ideas and projects

What it means to collaborate on ideas and idea management systems

Collaboration means working together to create or achieve something. In the context of idea management, it means working together to improve on a certain idea.

By sharing thoughts and ideas, team members can come up with a better solutions than they could have on their own.

Idea management systems make it easy for teams to collaborate on ideas. These systems allow team members to share ideas, vote on them, and comment on them.

In other words, having one in place means ensuring that all team members have a voice in the process and that the best ideas emerge on top.

Collaborating on ideas is a great way to come up with innovative solutions. By working together, team members can brainstorm new ideas and refine them until they are ready for implementation.

Specifically, collaboration through idea systems means seven things:

  1. Working together to brainstorm at least 300 or more ideas on solving real-life problems as an organization for the betterment of the company and its customers
  2. Sharing ideas to voice out and discuss all the ways your group has thought about in terms of improving your products and services to address the difficulties that your target audience is facing
  3. Sharing extra info, like comments and other feedback to spark different viewpoints that could potentially lead to the ultimate solution
  4. Upvoting ideas to choose which ones to keep, pursue, or discard
  5. Scoring ideas with a set of criteria created to determine which among the ideas presented is best and most feasible to execute
  6. Sharing ideas again to further enhance the selected idea and decide on its accompanying details
  7. Tagging people either for updates or for accountability purposes on the progress of the concept

Ideally, collaboration should take place when the team is ready to discuss ideas and brainstorm possible solutions. This usually happens after the team has identified a problem or challenge that they need to address.

Likewise, it is important to set aside enough time for collaboration.

You need to view and treat innovation as a priority rather than an extra task at work, so a short meeting may not be enough time for all team members to gather and share their perspectives.

As it is crucial to ensure that all members of the team are able to participate in the collaboration process, you need to select an idea management system that fits your needs.

Setting an idea management system in place can help employees contribute their thoughts and ideas easily, especially when it’s something that they can access and work around readily.

An idea management system is a type of technology that speeds up the process of generating ideas. It manages an organization’s stream of insights and classifies them according to their feasibility level.

In particular, your organization can collaborate on three different levels:

  1. Innovation campaigns to find the right inspiration that leads to new and better ideas. An innovation campaign is an organized, time-limited approach to developing innovation.It is a method of collecting and selecting ideas from a certain group of people— particularly those within the organization or even other relevant parties as seen fit by the company.
  2. Idea management, in connecting multiple people together so they can work and collaborate on the improvement of a specific concept.
    With idea management, your team can generate, select, collaborate, and organize all your proposed ideas accordingly.
  3. Portfolio management, where everyone can work together on innovation projects, especially in implementing the best solution to a certain problem.
    Portfolio management refers to the method of managing, maintaining, and monitoring the company’s entire portfolio of products and services.

In the old days, there was a physical idea box where people could share their idea.

There was no room for collaboration on an idea or other techniques to work together other than in the traditional meetings and workshops performed in the company.

Nowadays, ideas can be shared in a simpler and more systematic manner. People are now able to work together on generating and enhancing ideas (raw and more complete), which at the same time, increases the quality of innovation.

With an idea management system, companies can now focus on getting more ideas that yield better results— simply by having the ability to score and select interesting concepts seamlessly.

Inspire others

When you collaborate, you inspire others to also do the same. You show that it’s okay to come up with an idea, even if it might not be the best one.

Create a space for new perspectives. When you collaborate, you create an opportunity for others to share their own ideas and perspectives.

You never know where the next great idea will come from, so it’s important to create an environment where everyone feels comfortable sharing their thoughts.

Plus, your ideas might spark the creativity of others, so new ideas might come to fruition, which may lead to more value.

Better problem-solving

Collaboration enables teams to tackle problems from different angles. You can also draw on the knowledge and expertise of others to come up with more creative solutions.

By working together, you can find the best possible solution to a problem, rather than just settling for something that sort of works.

Faster implementation

Collaborating on ideas means you can get feedback and input from others throughout the process. This can help you avoid potential issues down the road and make sure that everyone is on the same page.

As a result, you can implement your ideas more quickly and efficiently. What’s more, you’re more likely to get buy-in from others when they’ve had a chance to provide input and feedback.

Improved communication

Working on ideas together can help improve communication within your team.

When people are collaborating, they need to communicate effectively in order to move the project forward, which breaks down barriers and improves overall communication within the team.

Better ideas

Collaborating with others can lead your team to collectively generate more and better ideas. By yourself, you’re limited to your own knowledge, experience, and perspective.

However, once you collaborate with others, you can count on the viewpoints of others to grow your knowledge on addressing issues and establishing creative or innovative solutions.

More ideas

Collaboration leads to more ideas. If each person on your team comes up with just one idea, that’s already a significant increase in the number of ideas and opportunities that you can work with.

Better decision-making

When you involve others in the decision-making process, you’re more likely to make better decisions.

That’s because you can get different perspectives on an issue and identify potential problems that you may not have considered. Hence, you can make informed decisions that are more likely to lead to success.

Faster idea generation

Brainstorming with others can help you generate ideas more quickly. You can build on the ideas of others and come up with new ideas more rapidly than you could on your own.

Cross-functional collaboration

Collaboration helps you connect with people from other departments and functions who can provide valuable insights.

By working together, you can gain a better understanding of the company as a whole and how your team fits into the big picture.

When you choose to collaborate with your team, you open up channels of communication that break down any barriers or silos that might exist within your organization.

In addition, by working together on ideas, you can help to build trust and understanding between different teams and departments.

In order to encourage collaboration and innovation, it’s important to create an environment where people feel comfortable sharing their ideas. Here’s how you can do it effectively:

Innovation software

There are many software platforms that can help with collaboration and innovation. These tools can help you capture ideas, solicit feedback, and track progress.

One of these tools is Accept Mission, a software that helps you perform idea management seamlessly. This software also helps you with:

Different types of campaigns

The three most common ways to collaborate on ideas are through live collaboration, an idea box, or brainstorming. Here’s a look at the differences between them:

  • Live collaboration: In live collaboration, all participants are in the same virtual room and working together in real-time. This feature makes it possible even for remote employees to join the collaboration process regardless of the time and location difference.
  • Idea Box: An idea box is a virtual space where people can submit their ideas. Traditionally, this used to be a physical box that organizations use to solicit feedback and track progress. But now, setting up an all-accessible virtual idea box is easy with Accept Mission in hand. With just a few clicks, you can now accept thoughts, comments, and suggestions on any matter you’d wish to have some outside input in.
  • Brainstorming: Brainstorming is a method of generating ideas by allowing people to freely contribute their thoughts. It can be done online or in person. This is a good option for getting a lot of input from others.

Upvoting/liking comments

When an idea is liked or upvoted by others, it becomes more visible to the team.

The number of likes also serves as a good metric to show how popular an idea is, which encourages people to contribute more ideas as they see that their suggestions are being heard.

Commenting on ideas

Allowing people to comment on an idea shows how engaged the person is in the discussion and adds value to the conversation. By commenting, you can provide feedback, and suggestions, or ask questions.

Tagging other people

Tagging allows you to bring people into the discussion who may have something valuable to contribute. This is especially useful when you want to get input from people outside of the team.

Undercover/anonymous sharing

With Accept Mission, everyone in the organization can contribute their thoughts, ideas, and suggestions via anonymous sharing.

This ensures that there’s no fear of retribution or judgment and that all voices can be heard, which is important because it allows for honest feedback.

Using gamification to boost engagement and creativity

With the help of Accept Mission, you can now add game-like elements to your brainstorming or collaboration sessions to make them more fun and engaging for your employees.

By adding a bit of competition, you can stimulate people to come up with more creative ideas.

You can give points to your participants for every new idea they contribute, or you can have a leaderboard where the person with the most points at the end of the session wins a prize.

With gamification elements to boost engagement and creativity, the whole innovation and collaboration process becomes more fun and enjoyable.

Using advanced technologies and tools

Accept Mission integrates with popular tools that make work easier by seamlessly sharing files and ideas through different business applications, tools, and technologies such as:

  • Microsoft Team
  • Outlook
  • Office
  • Asher
  • Open ID 
  • SSO, and 
  • The BI platform

Learn more about Digitalization with Innovation

Introduction into Digitalization

Digitalization in the context of businesses refers to the integration of digital technologies into all areas of a business, fundamentally changing how companies operate and deliver value to customers. It’s not just about upgrading existing systems to digital ones; it’s a holistic transformation that involves rethinking old operating models, experimenting with new strategic approaches, and embracing a culture of innovation.

In practice, digitalization can mean automating processes to improve efficiency, using data analytics to drive decision-making, or developing new digital products and services to meet changing customer needs. It also often includes enhancing customer experiences through personalized interactions across multiple digital channels.

For businesses, digitalization offers numerous benefits, such as increased efficiency, improved customer satisfaction, and the ability to quickly adapt to market changes. However, it also presents challenges, including the need for significant investment, the management of cybersecurity risks, and the requirement for continuous learning and adaptation by employees.

Overall, digitalization is a critical factor in a business’s ability to compete in an increasingly digital world, where customers expect seamless service, and markets demand agility and innovation.

The most important goals of digitalization encompass a broad range of objectives, all aimed at leveraging digital technologies to transform services and processes. Here are some key goals:

1. Efficiency Improvement: Digitalization seeks to streamline processes, reducing time and resource consumption, leading to cost savings and faster service delivery.

2. Data Utilization: Harnessing the power of data analytics to gain insights, predict trends, and make informed decisions is a crucial goal of digitalization.

3. Accessibility: Making services and information accessible to a wider audience, regardless of geographical location, is a fundamental aim. This includes the provision of online services and cloud-based solutions.

4. Customer Experience Enhancement: Improving the interface and interaction between services and their users, ensuring a more user-friendly and satisfying experience.

5. Innovation: Encouraging the development of new business models, products, and services that can disrupt traditional markets and create new opportunities.

6. Security: As digitalization increases, so does the risk of cyber threats. Therefore, a critical goal is to strengthen cybersecurity measures to protect data and privacy.

7. Sustainability: Leveraging digital technologies to promote sustainable practices, reduce environmental impact, and support the transition to a low-carbon economy.

8. Workforce Transformation: Digitalization often leads to the creation of new job roles and the transformation of existing ones, necessitating a focus on upskilling and reskilling the workforce.

9. Regulatory Compliance: Ensuring that digital processes comply with existing laws and regulations, and are adaptable to potential changes in the legal framework.

10. Integration: Achieving interoperability between different digital systems and technologies to ensure seamless operation and communication.

These goals are not exhaustive but represent the core aspirations driving digitalization efforts across various sectors. The ultimate aim is to create a more connected, efficient, and innovative society. Digitalization is not an end in itself but a means to achieve broader economic, social, and environmental objectives.

Digitalization has revolutionized the way businesses operate, offering new opportunities for growth, efficiency, and customer engagement. Here are some of the most inspiring examples of digital transformation:

1. Retail: Walmart and Nike have embraced digital technologies to enhance the shopping experience. Walmart has focused on bringing the store to the customer’s doorstep, while Nike has leveraged digital tools to personalize customer interactions.

2. Manufacturing: Toyota and General Electric have implemented digital solutions to streamline their manufacturing processes, significantly reducing the time required for designing and production.

3. Banking: Goldman Sachs has transformed banking services by adopting a digital-first approach, offering innovative services that cater to the modern customer’s needs.

4. Telecom: AT&T has utilized AI, machine learning, and predictive analytics to improve customer service and anticipate customer needs.

5. Healthcare: The Mayo Clinic has integrated AI and machine learning for better diagnosis and patient monitoring, utilizing wearable devices for remote healthcare services.

6. Education: Platforms like Coursera have democratized education, making it accessible to a global audience through digital courses and programs.

7. Travel and Hospitality: Airbnb has disrupted the hospitality industry by connecting homeowners with travelers, offering unique and personalized lodging experiences.

8. E-Commerce: Amazon Business has extended its B2C model to B2B transactions, improving the customer experience and creating a comprehensive marketplace for business purchases.

These examples illustrate the transformative power of digitalization across various industries, showcasing how embracing technology can lead to innovative solutions and competitive advantages.

Businesses aiming to achieve their digitalization goals can benefit significantly from implementing innovation management strategies. Innovation management is a systematic approach that allows organizations to respond to external or internal opportunities and use its creativity to introduce new ideas, processes, or products.

Here’s how businesses can leverage innovation management for digital transformation:

  1. Fostering a Culture of Innovation: Encourage a company culture that embraces change and values innovation. This involves empowering employees, promoting open communication, and rewarding creative thinking.
  2. Strategic Alignment: Ensure that the innovation management strategy aligns with the overall business objectives and digital transformation goals. This alignment helps in prioritizing projects that contribute to digital advancements.
  3. Customer-Centric Approach: Utilize innovation management to focus on customer needs and experiences. Digital tools can be used to gather customer insights, which can drive the development of new solutions.
  4. Leveraging Data: Use data analytics to make informed decisions about where to innovate. Data can reveal market trends, customer behaviors, and operational inefficiencies that digitalization can address.
  5. Collaborative Ecosystems: Create an ecosystem that supports collaboration among employees, customers, partners, and even competitors. This can lead to sharing of ideas and co-creation of digital solutions.
  6. Agile Methodology: Adopt agile practices in project management to allow for rapid iteration and adaptation in the innovation process. This agility is crucial in the fast-paced digital world.
  7. Investment in Technology: Invest in the right technology that supports innovation. This includes cloud computing, AI, IoT, and other digital tools that can streamline processes and enhance product offerings.
  8. Risk Management: Have a clear risk management strategy for innovation. Digital transformation involves risks, and managing these risks is essential for successful innovation.
  9. Continuous Learning: Encourage continuous learning and development. Keeping up with digital trends and technologies ensures that the business remains competitive and innovative.
  10. Measuring Success: Establish clear metrics to measure the success of innovation initiatives. This will help you understand the impact of digitalization efforts and guide future innovations.

By integrating these elements into their innovation management strategies, businesses can navigate the complexities of digital transformation more effectively and position themselves as leaders in the digital age. The key is to remain adaptable, customer-focused, and technology-savvy while fostering an environment where innovation can thrive.

Digitalization, when integrated with innovation management, can yield significant benefits for organizations. Here are the main five:

1. Enhanced Efficiency: Digital tools streamline processes, reduce manual tasks, and automate workflows. This leads to increased operational efficiency and productivity, allowing employees to focus on more strategic tasks.

2. Improved Decision-Making: With digitalization, organizations can collect and analyze vast amounts of data. Innovation management leverages this data to provide insights and foresights, enabling better decision-making and identifying new opportunities for innovation.

3. Increased Agility: Digitalization enables organizations to be more agile. Innovation management systems allow for rapid prototyping and testing of new ideas, which means faster responses to market changes and customer needs.

4. Customer-Centric Innovation: Digital platforms facilitate direct interaction with customers, providing real-time feedback and engagement. This customer-centric approach to innovation management ensures that new products and services are closely aligned with customer demands.

5. Sustainable Growth: By fostering a culture of continuous innovation, digitalization helps organizations adapt and grow sustainably. Innovation management ensures that digital initiatives are aligned with long-term strategic goals, driving sustainable business growth.

In summary, the synergy of digitalization and innovation management equips organizations with the tools to be more efficient, data-driven, agile, customer-focused, and poised for sustainable growth. These benefits are crucial in today’s fast-paced and constantly evolving business landscape.

Accept Mission is a comprehensive innovation management software designed to facilitate the digital transformation goals of organizations. It provides a platform for idea and innovation management, allowing teams to collaborate effectively, even when they are geographically dispersed. The software supports various stages of innovation, from idea generation to selection and project management, ensuring that the best ideas are identified and developed into valuable business solutions.

For instance, Accept Mission’s AI-powered tools offer deep insights into trends and patterns, enabling users to make informed decisions and enhance idea content. This feature is particularly beneficial for digitalization projects, where understanding the latest technology trends is crucial. Additionally, the software’s seamless integration with business applications ensures that it fits effortlessly into an organization’s existing digital ecosystem.

One of the key use cases of Accept Mission is in driving employee engagement through innovation campaigns or ‘missions’. These missions can be tailored to focus on specific digitalization objectives, such as improving customer experience through digital channels or automating business processes. By engaging employees in the innovation process, organizations can harness the collective creativity and expertise of their workforce to drive their digitalization agenda forward.

Another example is the software’s application in technology scouting and trendscouting, which are essential components of a successful digital transformation strategy. Accept Mission enables organizations to collect and manage ideas related to new technologies and trends, facilitating a proactive approach to digitalization.

Moreover, the platform’s project management capabilities allow for the efficient development of these ideas into digitalization projects. With tools for smart decision-making and idea validation, Accept Mission ensures that the digital transformation initiatives are aligned with the organization’s strategic goals and deliver tangible business value.

In summary, Accept Mission serves as a catalyst for digital transformation by providing the tools and environment necessary for continuous innovation. Its ability to engage teams, manage ideas, and integrate with existing digital tools makes it an invaluable asset for any organization looking to achieve its digitalization goals.